Privacy Policy

As of 7 Jan 2025

It is very important to us to keep your personal data safe and sound. The Blum Privacy Policy tells you how we capture personal data when you use our website and online store and what we use your personal information for.
We embrace data protection positively and comply with all applicable data protection laws and regulations, including the Privacy Act 2020 (Privacy Act). You will find more detailed information about our company under imprint. By using our website and online store you agree to the following provisions of the Blum Privacy Policy. By providing us with your Personal Data, you consent to the collection, storage, use and disclosure of Personal Data in accordance with this Privacy Policy.

A. Personal Data

Personal data is data that allows us to identify you. This data includes your name, email address, address, telephone number and financial information. Your personal data will only be collected and processed if you give your express permission and if you voluntarily submit it when signing up for or using our services. This applies to the following services:

Applications What we use your data for
Contact form for questions about products and services
Our sales or marketing staff answer your questions
Contact form for press representatives
We send press releases and information material
Subscription to our newsletter (Blum NEWS) or press mailing list
We send information material about our products services and the company
Contact form to order our catalogue
We send information material
Contact form to order our magazine
We send information material
Contact form for kitchen test drive
Our staff will contact you for booking
Contact form specifier request
We send specifying documentation for architectural competitions
Contact form for Wellington area
Our staff will contact you with display address and contact details
Account creation for online store
We process your purchases on the online store and send these purchases to you. We send marketing and information material to
you if you have consented to receive this material
Details entered at checkout for online store
We process your purchases on the online store and send these purchases to you

To the extent required by applicable data protection laws and regulations, you will be informed of the type of data captured and the purpose for which the data is to be processed before you submit your personal information. In addition, you will be asked to give your consent which can be revoked at any time.

The personal data captured by our website and online store will only be shared with companies within the corporate group and sales partners where this is necessary for data processing and where you have given your consent. They will have access to your Personal Data needed to perform these services, but we will not authorise them to use your information for other purposes.

When we disclose Personal Data to overseas recipients outside New Zealand, we ensure that the recipients of the Personal Data are required to protect it in a way that overall provides comparable safeguards to those in the Privacy Act.

B. Email and Text Communication

We are committed to full compliance with the applicable anti-Spam laws.

By subscribing to emails and/or text communications, or otherwise providing your email address and/or mobile number, you consent to receiving emails and/or texts (as the case may be) which promote and market our products and services.

You can unsubscribe from our email communications and/or text communications at any time by clicking the "Unsubscribe" link in any promotional or marketing email or text received or by emailing privacy@blum.com. Once you have unsubscribed from the email or text communication, you will be removed from the corresponding marketing list as soon as is reasonably practicable.

C. Other Data

We do not collect any other Personal Data aside from the data described in Section A. We only collect general information about your computer or mobile device so that we can improve the usability and visibility of our services. This information includes screen resolution, operating system and version number, browser. The cookies and social plug-ins we use are described in our Cookie Policy.

D. Data Storage and Security

Appropriate technical and organisational measures ensure that the data stored on our website and other systems is protected against loss, destruction, unauthorised or accidental access, disclosure, alteration, destruction, other misuse and actions which prevent us from accessing your information on a temporary or permanent basis (each event being a Privacy Breach). However, despite regular checks, it is impossible to provide complete protection against online threats.

If your Personal Data is subject to a Privacy Breach that is likely to cause you serious harm, we will notify you and the Privacy Commissioner in accordance with our obligations under the Privacy Act.

We will only keep your Personal Data for as long as we require it for the purpose for which it was collected. However, we may also be required to keep some of your Personal Data for specified periods of time, for example under certain laws relating to companies, money laundering and financial reporting legislation.

E. Links to Other Providers

Our website and online store includes further relevant information from other providers. The content linked to our digital platforms is produced by third parties over whom we exercise no control. We are not responsible for the content of external sites. This Privacy Policy does not apply to linked websites or platforms.

F. Information, Correction & Deletion

If you would like to know what personal information we have about you, you can ask for a copy of your information. Any mistakes can be corrected and personal data can be deleted if requested. In addition, the right to restrict access to data and the right to data portability is applied on a case-by-case basis. Please send your inquiries to privacy@blum.com.

We will review your request as soon as reasonably practicable. If we are unable to give you access to the information you have requested, we will give you reasons for this decision when we respond to your request.

G. Questions, Ideas & Comments

If you have any questions about the Blum Privacy Policy, any ideas or comments, please contact privacy@blum.com.

We will respond as quickly as possible (our target response is 20 working days) and handle all complaints in a way that is fair and consistent. However, if you remain dissatisfied, you can make a formal complaint with Office of the Privacy Commissioner.

H. Amendments to the Blum Privacy Policy

We may modify, amend, change or replace any of the terms, conditions or provisions of this Privacy Policy from time to time, and will notify you of any changes by posting an updated version on our website.

It is your responsibility to check this Privacy Policy periodically for changes.

Your continued use of our website and online store following notification of any changes to this Privacy Policy constitutes acceptance of those changes. If you do not agree with any aspect of the updated Privacy Policy, you must immediately cease all use of our website and online store.